A family-operated North Carolina-based post-acute provider implemented PlayMaker to help solve business challenges around visibility, understanding ROI, and effectively managing sales efforts. In its first four years using PlayMaker Spark, the company has experienced phenomenal growth.
Although the staff at Harry Hynes Memorial Hospice had a good sense of their current referral sources, they knew they were missing a critical piece of their overall business intelligence. They turned to PlayMaker Health to gain improved visibility and understanding of their market.
Synergy Sleep & Respiratory was challenged with the burden of increasing industry regulation, and they knew that a large portion of these issues were due to the limitations of the company’s home-grown CRM system and the lack of comprehensive reporting and data insight.
Finding Your Sales Strategy For Palliative Care Services
The challenging health care landscape of 2020 is leading hospice providers to view their businesses and avenues of care with new eyes. In a value-based landscape with patients growing frailer while living longer and managing a range of comorbidities, hospices want to expand service lines, develop new revenue sources and craft a deeper referral base.
3 Back-To-Back Basics Sales Tactics for Home Health’s New Normal
The COVID-19 pandemic rocked the world of health care, with home health agencies spread thin. Because operations and care capabilities have taken a hit during the crisis, sales and marketing have taken a back seat to human resource management and care delivery. As such, many providers will need to take a back-to-basics approach to reinvigorate their sales and marketing efforts when the time comes.
Using Market Data to Drive Home Health and Hospice Expansion
The home health and hospice industries are set to boom, and providers are seeking ways to best capitalize on that growth. Whatever the strategy, a data-driven approach can be the critical component to success.